February and Valentine’s Day are good occasions to remind shoppers to guard family members by way of correct life insurance coverage planning. It’s the last word reward of affection.
It’s time to speak about life insurance coverage
Beginning the dialog about life insurance coverage may be the toughest half. Use present occasions to begin the dialogue about life insurance coverage. A survey from Life Occurs and LIMRA discovered that 31% of People say “COVID-19 has made it extra possible they are going to buy life insurance coverage inside the subsequent 12 months.” You’ll be able to assist your shoppers begin these conversations with academic content material supplied by Life Occurs, a non-profit group devoted to serving to educate shoppers concerning the significance of life insurance coverage. They provide useful info like this weblog put up: Three Methods to Begin a Dialog About Life Insurance coverage with Your Household. Life Occurs and plenty of within the life insurance coverage business additionally promote the entire month of February as #InsureYourLove Month.
Sharing useful content material together with your shoppers along with your common communication efforts can assist you join with them. By you beginning the dialog about life insurance coverage it could assist give them the boldness to speak about it with their family members.
Remind shoppers that it’s a good time to evaluate protection
The Nationwide Affiliation of Insurance coverage Commissioners (NAIC) suggests that customers yearly contemplate a life insurance coverage coverage evaluate to find out if the protection of their coverage remains to be acceptable for his or her conditions. Along with an annual coverage evaluate, shoppers ought to revisit life insurance coverage insurance policies after any main life occasion like a wedding, beginning, divorce, or loss of life.
Assist your shoppers evaluate their wants. A fast e-mail or name to verify in on their household, well being, marital and housing standing can assist begin a life insurance coverage coverage change dialog.
Have shoppers evaluate their beneficiaries
Encourage your shoppers to evaluate their life insurance coverage beneficiaries and talk this reward of affection to them. Thousands and thousands of {dollars} in life insurance coverage advantages go unclaimed as a result of beneficiaries are unaware of the protection or don’t have primary details about the insurance policies.
Shoppers have to let their chosen beneficiaries know of the coverage, how a lot it’s for, and the place they’ll discover the main points within the occasion of the consumer’s loss of life. You may as well use this time to additionally be certain all of the beneficiary’s info is correct and up-to-date.
A life insurance coverage coverage is also known as a present of affection, so in the course of the Valentine season, it is smart to encourage prospects and shoppers to indicate their love with the safety of life insurance coverage. Defending their future lasts for much longer than chocolate or flowers.
Contact your ExamOne consultant to learn the way we can assist you shield extra households with life insurance coverage throughout February and all 12 months lengthy.
