February and Valentine’s Day are good instances to remind shoppers to guard family members via correct life insurance coverage planning. Listed here are 3 straightforward methods to assist shoppers keep in mind to “insure their love”.
It’s time to speak about life insurance coverage
Life insurance coverage is a really emotional resolution that households want to speak about. You possibly can assist your shoppers begin these conversations with academic content material supplied by Life Occurs, a non-profit group devoted to serving to educate shoppers in regards to the significance of life insurance coverage.
Remind shoppers that it’s a good time to evaluate protection
The Nationwide Affiliation of Insurance coverage Commissioners (NAIC) suggests that buyers frequently think about a life insurance coverage coverage evaluate to find out if the protection of their coverage continues to be applicable for his or her conditions. Trade analysis reveals youthful generations are much less more likely to have protection and extra more likely to stay with a life insurance coverage protection hole. General, 52% of American adults report proudly owning life insurance coverage, and 41% of adults — each insured and uninsured — say they don’t have enough life insurance coverage protection.
Assist your shoppers evaluate their wants. A fast e-mail or name to verify in on their household, well being, marital and housing standing may also help begin a life insurance coverage coverage change dialog.
Have shoppers notify their beneficiaries
Encourage your shoppers to evaluate their life insurance coverage beneficiaries and let their chosen beneficiaries know of the coverage, how a lot it’s for, and the place they will discover the small print within the occasion of the shopper’s loss of life. A survey by the Nationwide Affiliation of Insurance coverage Commissioners (NAIC) discovered that billions of {dollars} in life insurance coverage advantages go unclaimed as a result of beneficiaries are unaware of the protection or don’t have primary details about the insurance policies.
A life insurance coverage coverage is sometimes called a present of affection, so in the course of the Valentine season, it is sensible to encourage prospects and shoppers to indicate their love with the safety of life insurance coverage. Defending their future lasts for much longer than chocolate or flowers.
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